Prometheus Viral-ad video featuring Guy Pearce as Weyland.

Everyone familiar with the Alien franchise will know the name Weyland-Yutani, it is the name of the powerful conglomerate that in one form or another is an important part of the franchises back story. Now as a tie in to the upcoming Prometheus we get a viral-ad featuring Guy Pearce as Peter Weyland.

Here is the description that goes with it.

Peter Weyland has been a magnet for controversy since he announced his intent to build the first convincingly humanoid robotic system by the end of the decade.

Whether challenging the ethical boundaries of medicine with nanotechnology or going toe to toe with the Vatican itself on the issue of gene-therapy sterilization, Sir Peter prides himself on his motto, “If we can, we must.” After a three year media blackout, Weyland has finally emerged to reveal where he’s heading next. Wherever that may be, we will most certainly want to follow.

Conceived and designed by Ridley Scott and Damon Lindelof and directed by Luke Scott.

All Ridley Scott needs to do now is deliver with Prometheus, certainly no pressure there.

Guy Pearce will later this year also make an appearance in the low-budget scifi movie ‘LockDown’, or ‘Maximum Security One’ if the renaming holds.